International street theatre festival on the east coast of Lincolnshire.
ROLE: Creative Producer
ORGANISATION: Magna Vitae Trust for Leisure & Culture
WATCH: 2023 Documentary | 2023 Highlights
SO Festival
During my five-year tenure with Magna Vitae Trust for Leisure & Culture in Lincolnshire, I played a pivotal role in delivering cultural experiences to diverse communities across the region. Magna Vitae operates as a charitable trust dedicated to enhancing leisure and cultural opportunities throughout Lincolnshire, with a particular focus on engaging underserved audiences.
SO Festival Coordinator (2018-2021)
As SO Festival Coordinator from November 2018 to May 2021, I helped orchestrate one of the region’s premiere cultural events. SO Festival is an international street art festival that:
- Brings world-class outdoor performances to Mablethorpe and Skegness
- Engages coastal towns traditionally experiencing low cultural participation
- Transforms public spaces into vibrant creative hubs accessible to all
- Creates meaningful cultural experiences for diverse community members
Creative Producer (2021-2023) 
My responsibilities evolved significantly when I became Creative Producer from May 2021 to November 2023. In this expanded role, I:
- Managed multiple creative projects simultaneously
- Contributed to Magna Vitae’s strategic development, including their NPO application
- Developed a new democratisation strategy to increase cultural participation
- Secured Arts Council England funding for projects exceeding £30,000
- Commissioned innovative works from artists discovered at international festivals
Key Responsibilities
My work encompassed:
- Coordinating all aspects of artistic planning, logistics, and administration
- Managing relationships with freelance production companies and safety personnel
- Creating robust artist support systems (contracts, scheduling, travel, visas)
- Overseeing budgets, supplier relationships, and evaluation processes
- Training freelancers and volunteers to support our cultural projects
This multifaceted experience allowed me to develop comprehensive skills in creative producing, project management, budget oversight, stakeholder engagement, and digital innovation – all while advancing Magna Vitae’s mission of making transformative cultural experiences accessible to everyone in Lincolnshire.